Segment

Segment is a customer data platform (CDP) that helps businesses collect, unify, and activate customer data from various sources. It allows companies to create a single view of their customers, enabling them to personalize marketing campaigns, improve customer experiences, and drive better business outcomes. Segment offers a range of features including data collection, data goverce, customer segmentation, and integrations with popular marketing and analytics tools. With its robust API and flexible data infrastructure, Segment empowers businesses to gain insights from their data and deliver more relevant experiences to their customers.

Website: https://segment.com