DataXu

DataXu was a leading provider of data-driven advertising solutions, specializing in programmatic advertising and audience targeting. They offered a comprehensive platform for marketers to manage and optimize their digital ad campaigns across various channels. DataXu was acquired by Oracle in 2017, and its technology is now integrated into Oracle`s advertising solutions. DataXu`s focus was on providing marketers with advanced analytics and insights to improve campaign performance and drive results.

Website: https://www.oracle.com/marketing/solutions/marketing-cloud/