Buddy Media

Buddy Media was a social media marketing platform acquired by Salesforce in 2012. It provided tools for managing social media campaigns across various platforms like Facebook, Twitter, and LinkedIn. Buddy Media offered features for publishing content, tracking engagement, running ads, and analyzing social media performance. Its acquisition by Salesforce led to the integration of its capabilities into Salesforce`s Marketing Cloud, enhancing its social media marketing solutions.

Website: https://www.salesforce.com/solutions/marketing/social-media-marketing/