Salesforce Audience Studio

Salesforce Audience Studio is a data management platform (DMP) that helps marketers build and manage unified customer profiles across multiple channels. It connects data from various sources like CRM, website analytics, and third-party data providers to create detailed audience segments. These segments can be used for targeted advertising campaigns across channels like display, search, and social media. Audience Studio integrates with other Salesforce products like Marketing Cloud and Sales Cloud, providing a comprehensive view of customer data and enabling personalized marketing experiences.

Website: https://www.salesforce.com/solutions/marketing/audience-studio/