Open AdExchange

Open AdExchange is a technology platform that connects advertisers with publishers. It allows advertisers to bid on ad impressions in real-time, giving them access to a wide range of inventory across various websites and apps. Publishers can use Open AdExchange to monetize their content by selling ad space to the highest bidders. This platform is a key component of programmatic advertising, enabling automated and efficient ad buying and selling.

Website: https://www.google.com/adx/