Mixpanel

Mixpanel is a product analytics platform used to track user behavior and understand how users interact with websites and mobile apps. It provides detailed insights into user engagement, conversion rates, and product usage patterns, helping businesses optimize their marketing campaigns and product development efforts. Mixpanel allows marketers to create and analyze user segments, build targeted campaigns, and measure their effectiveness. It also integrates with popular marketing automation tools and CRM systems, enabling a comprehensive view of customer journeys.

Website: https://mixpanel.com