Unica

Description

Unica was a marketing automation platform acquired by IBM in 2007. It provided tools for email marketing, campaign management, and customer relationship management. Unica was integrated into IBM`s marketing cloud platform and eventually rebranded as IBM Marketing Cloud. While Unica itself is no longer a separate entity, its features and functionality are still present within IBM`s marketing solutions.

Website: https://www.ibm.com/products/marketing-cloud

Domains

roitesting.comunica.com