Matomo Analytics

Matomo Analytics is an open-source web analytics platform that provides comprehensive insights into website traffic, user behavior, and marketing campaign performance. It offers features like real-time reports, customizable dashboards, goal tracking, and conversion attribution. Matomo is known for its privacy-focused approach, allowing users to control their data and avoid third-party tracking. It`s a popular alternative to Google Analytics, offering a self-hosted solution for businesses seeking more control and transparency.

Website: https://matomo.org